Giordano, which was first introduced in 1994 with the four corporate philosophies of Quality, Service, Speed, and Simplicity, has repeatedly created a myth in the Korean apparel industry and has shown continuous growth as a leader in the Young Casual market. Hiring young people who can show creativity without stereotypes, and introducing an open system where all employees propose designs and speed management of 24-hour logistics center operation were the driving forces behind Giordano's approach to the current paradigm. At the root of this management strategy is Giordano's spirit of thinking and researching how to always show a new side to consumers.